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Contemporary · Deck

Mobile Is Eating the World

Benedict Evans · 2014

"Mobile is the largest computing platform ever and is subsuming every other technology and industry."

The idea

A follow-up to Andreessen's thesis, Benedict Evans presented 'Mobile is Eating the World', arguing that the smartphone was the most universally adopted technology in human history, fundamentally changing how computing is consumed.

Why it works

Evans pointed out that the PC revolution reached about 1.5 billion people, but the smartphone revolution would reach over 5 billion. The smartphone wasn't just a smaller computer; it was a sensor-rich (GPS, camera, accelerometer) device permanently attached to the user. This allowed software to escape the desktop and insert itself into every physical interaction in the real world (Uber, Tinder, mobile payments), dwarfing the scale of the original internet boom.

The takeaway — recall it first
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According to Benedict Evans, what made the smartphone revolution fundamentally larger than the PC revolution?

Further reading

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The explanation above is written with AI assistance. These are the originals — go to them to check it.

  • Mobile Is Eating the World (Benedict Evans, annual reports)Benedict Evans / a16z
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Marc Andreessen · EssayContinue→
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