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Contemporary · Essay

Learn This Skill If You Want To Thrive In The Next 10 Years

Dan Koe · 2022

"Writing is the foundational skill of the internet economy — not because it's more valuable in isolation, but because every other medium of online distribution, tweets, threads, video scripts, ads, newsletters, is, underneath, a written artifact first."

The idea

Koe's argument for writing as the highest-leverage skill to learn isn't aesthetic, it's structural: he breaks down nearly every format of online content — tweets, threads, newsletters, YouTube scripts, Instagram captions, cold emails, ads — and shows each one is written before it's anything else, meaning a single writing skill transfers across every platform rather than locking you into platform-specific technical skills that can be disrupted by an algorithm change.

Why it works
The takeaway — recall it first
Further reading

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